Privacy Policy
This policy is written in English, in England and is subject to English Law.

This privacy policy is for, is served by In:Quality Limited (the company), and governs the privacy of those individuals and organizations who choose to use it (the user). The policy sets out the different areas where user privacy is concerned and outlines the obligations & requirements of the user and the company. Furthermore, the way the company processes, stores and protects user data and information will also be detailed within this policy.

Data Storage and Retention

Personal information is kept private and stored securely, until a time it is no longer required or has no use, as detailed in the UK Data Protection Act 1998 and the EU General Data Protection Regulation 2018. The company will only share data with third parties when it is a technical necessity for providing service to the user, and only to the required extent.

The company takes a proactive approach to user privacy and ensures the necessary steps are taken to protect the privacy of the user throughout their visiting experience. This website complies to all UK and European laws and requirements for user privacy.

Billing and Contact Information

For billing and contact purposes, the company stores the name, e-mail, and physical address as provided by the user. The company retains this information until the user closes their account. When a subscription is activated using a payment card, the company shares that information with SagePay, a credit card processor in the United Kingdom, who will also collect and store card payment credentials. Their privacy policy can be viewed here.

Connection Data

To aid in quality control, troubleshooting, security and to prevent fraud, the company keeps a temporary log of all attempted connections through its SIP servers: SIP Usernames, times, IP addresses and SDP (Session Description Protocol) data. These temporary logs are deleted after 60 days.

Additionally, and for billing purposes, the company stores the following data about connections to public telephony networks: SIP Username, time, approximate cost to the company, and the destination number. After 60 days, the company will anonymize the destination number of the call record. Third party telephony partners (such as AT&T, CenturyLink, BT) also store call records as is normal for such accounts. The company does not share any personal data with such partners, beyond the required call destination numbers.

Website Access

To better understand how customers use the company's services, records are held of pages visited, along with the IP address of the user, and - if logged in - their User ID. This allows the company to aggregate the data of unique visitors. It is stored independently of other account data, and is used exclusively for website visitor statistics. The company makes use of the open source software "Matomo" for this purpose. The user may opt out of this feature by enabling a browser's "do not track" option at any time.

Log Files

For security and development purposes, the company maintains various log files on each of its servers. These are text files, are not electronically processed, and are deleted after 60 days. They may be viewed by a technician for the purpose of analyzing technical problems. Log files may contain the user's IP address, Login ID, telephony and SIP call data, and/or e-mail address.

The company's web browser applications maintain a local log in the user's computer memory, detailing technical processes related to hardware access and media connections. If the application encounters an error, this log will be transmitted to the company's server(s) for review, and to allow for the fixing of bugs. In addition to the software flow, it includes the user's IP address, type of browser, and User ID.

Cookies and Local Storage

The company's websites set a so-called "session cookie", which is a unique identifier shared with its web server(s) every time a page is loaded. This allows account specific features to be saved and recalled. Two more cookies are set by the web analytics software "Matomo" as detailed above.
The various application settings remembered between sessions are saved in a browser's "Local Storage" and are not sent over the network. A small number of settings may be shared with and stored on the company's server(s) so that an account may be used between different computers for improved usability.

Contact & Communication
Contacting us

The user contacts the company at their own discretion and any personal details are provided at their own risk. The company uses any such information to provide the user with further information about its services or to assist in answering questions or queries. This is by no means an entire list of the user's rights in regard to receiving email marketing material. The user's details are not passed to third parties, with the exception of say a contractor with which the company has a close working relationship such as a freelance developer.

Email Communication

From time to time, the company will use email to inform subscribers about its products and services. Users can subscribe and unsubscribe to such emails through an online automated process should they wish to do so, but do so at their own discretion. For this purpose, the company may share the user's name and e-mail address with a third party such as MailChimp, for the exclusive purpose of delivering such emails. E-Mails may contain technical provisions to track delivery and viewing.

External Links and Social Media

Although the company's websites only look to include quality, safe and relevant external links, and despite best efforts, the company cannot guarantee or regularly verify to contents of such links. The user is advised to adopt a policy of caution before clicking any external web links mentioned on its sites.

Social Media Platforms

Communication, engagement and actions taken through external social media platforms on which the company participates, are custom to the terms and conditions as well as the privacy policies held with each such platform respectively. The user is advised to use social media platforms wisely and to communicate / engage upon them with due care and caution in regard to their own privacy and personal details. The company will never ask for sensitive information through social media platforms and will instead encourage users wishing to discuss sensitive details to contact them through more secure channels.

Shortened Links in Social Media

The company through their social media platform accounts may share web links to relevant web pages. By default some such platforms shorten lengthy URLs (web addresses). Users are advised to take caution and good judgement before clicking any shortened URLs published on social media platforms by the company. Despite the best efforts to ensure only genuine URLs are published, many social media platforms are prone to spam and hacking, and therefore the company cannot be held liable for any damages or implications caused by visiting any shortened links.

Requests for changes, deletion, and access to your data

The company provides various interfaces for you to view and change your data through its websites. If you require help with these methods, or have a concern or request not covered by them, please contact the company directly through its support system.


The company can be contacted through its online support system. The company's mailing address is:
In:Quality Limited, Sycamore House, 3 New Shaw Lane, Hebden Bridge, HX7 7HZ, United Kingdom.

Further Reading

UK Data Protection Act 1998 UK Privacy and Electronic Communications Regulations 2003 UK Privacy and Electronic Communications Regulations 2003 - The Guide GDPR and Data Protection Within the European Union Twitter Privacy Policy Facebook Privacy Policy Google Privacy Policy

V1.0 Feburary 2019